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- Allbirds, the brand behind the "world's most comfortable shoes," has led the footwear industry in two seemingly incongruous values: sustainability, and affordability.
- Allbirds just launched $35 flip-flops, the Sugar Zeffers, made out of sugar cane rather than harmful petrochemicals.
- It's the first carbon-negative EVA foam ever developed, and the company encourages its competitors to adopt the material in their own lines.
- Allbirds helps prove to consumers that eco-friendly products can be affordable, and a sustainable product can be the best option on the market, period.
Today, popular footwear startup Allbirds launched their latest footwear option made from a sustainable material — flip-flops made from Sugar Cane rather than petrochemicals — for just $35.
See the rest of the story at Business Insider
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- Popular men's footwear startup Jack Erwin is running its first-ever sale — these 16 dress shoes are all 50% off
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