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Payments firms have introduced buy buttons to streamline the online checkout process, but so many have done so that it can have the opposite effect.
Business Insider Intelligence
This led companies to introduce buy buttons so consumers could skip the cumbersome, labor-intensive steps required to input contact and payment information online, and to allow them to shop online more freely.
See the rest of the story at Business Insider
See Also:
- The rise and fall of Elizabeth Holmes, the Theranos founder whose federal fraud trial is delayed until 2021
- Amazon looks to convert JCPenney and Sears stores in malls into distribution centers
- Walmart should debut its subscription service soon to avoid missing out on holiday sales
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