Business Insider Intelligence
- This is a preview of the Business Insider Intelligence Personal Finance Management premium research report. Purchase this report here.
- Business Insider Intelligence offers even more banking coverage with our Banking Briefing. Subscribe today to receive industry-changing financial news and analysis to your inbox.
Personal finance management (PFM) tools can allow banks to create highly personalized customer experiences and, in turn, drive revenue and retention.
The diversity of today's PFM market illustrates the value that a wide range of providers see in developing such offerings, but its promise — PFM was lauded as the future of banking for over a decade — has long failed to materialize for most incumbent banks as well as consumers. PFM user share plateaued at between 10% and 12% as of 2017, the most recently available data, per Celent.
See the rest of the story at Business Insider
See Also:
- The best questions to ask at the end of every job interview
- 12 racist brands, mascots, and logos that were considered just another part of American life
- All 92 Oscar best-picture winners, ranked from worst to best by movie critics
from Business Insider https://ift.tt/2JONDV1
No comments:
Post a Comment