Gucci announces plans to cut back to 2 fashion shows a year as the coronavirus pandemic ravages the luxury fashion industry

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• Gucci's creative director Alessandro Michele plotted out a new direction for the brand in a series of diary entries, which were shared on Gucci's Instagram account over the weekend. 
• Michele said that he would abandon the traditional fashion calendar and move to a seasonless schedule.
• The pandemic is forcing luxury brands to rethink their strategies for the future and some are making changes to move in a new direction. 
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Gucci's creative director Alessandro Michele plotted out a new plan for the brand in a series of diary entries, which were shared on Gucci's Instagram account over the weekend. 

Michele said that he would "abandon the worn-out ritual of seasonalities and shows to regain a new cadence."

See the rest of the story at Business Insider

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