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- Luxury fashion labels Versace and Coach stoked fury in China over the weekend after images of t-shirts which described Hong Kong as separate from China began circulating on the internet.
- On Sunday, a Versace brand ambassador announced she was stepping down in response to a t-shirt which referenced Hong Kong as separate to China.
- Donatella Versace, the company's chief creative officer, later apologized on Twitter, saying she was "deeply sorry" for the company's error.
- On Monday, luxury American label Coach issued an apology for a similar faux pas it made on one of its t-shirt designs, which listed Hong Kong and Taiwan as countries.
- Both Coach and Versace join a growing list of companies which have caused controversy on Chinese social media for their branding viewed as insensitive to a Chinese audience.
- Visit Business Insider's homepage for more stories.
Luxury fashion labels Versace and Coach stoked fury in China over the weekend after images of t-shirts which described Hong Kong as separate from China began circulating on the internet.
The controversy began on Sunday, after Yang Mi, a Chinese actress and singer, announced that she would be stepping down as a brand ambassador for Versace on the official Weibo account of her studio, Jiaxing Xingguang.
See the rest of the story at Business Insider
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