Facebook rolls out political ad transparency across the EU, 2 months before an election that's vulnerable to Russian meddling

REUTERS/Aaron P. Bernstein

• Facebook has rolled out its political ad transparency tools across the EU, two months before European Parliament elections take place.
• Turnout for these elections has historically been low, and experts have warned that this year's vote is vulnerable to foreign interference.
• The tools involve stricter checks on anyone planning to use Facebook for political ads relating to the elections or campaign issues.
• Advertisers will need to submit documents and pass Facebook's ID and location checks in order to run political or issue-based ads.

Political campaigners and candidates running Facebook ads about the upcoming European elections will need to undergo strict checks for the first time as part of the social network's efforts to combat foreign interference.

Facebook will ask anyone running ads relating to the European Parliament elections in May to provide documentary evidence of their identity and location. They will need to be "authorised in their country" to run ads about the election. 

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