DIGITAL COMMERCE AND GEN Z: How retailers and brands can appeal to the next generation of consumers - Creak News

real time news...

DIGITAL COMMERCE AND GEN Z: How retailers and brands can appeal to the next generation of consumers

Share This

smart home voice assistant benefitsBI Intelligence

This is a preview of a research report from Business Insider Intelligence, Business Insider's premium research service. To learn more about Business Insider Intelligence, click here.

Generation Z, also known as iGen or Centennials, is arguably the most pivotal generation to the future of retail. By 2026, the majority of Gen Zers will reach adulthood, and their spending power will reach new heights. Retailers and brands need to start establishing relationships with Gen Zers now to ensure success in the years to come. 

See the rest of the story at Business Insider

See Also:



from Business Insider https://ift.tt/2Bu32IB

No comments:

Post a Comment

Pages