- Bonobos has launched an extended-sizing line for guys.
- The new collection focuses on fit with special consideration for larger guys, which most large-sized garments don't.
- Extended-size clothing for men is an area of growth, as the category is outpacing men's clothing in general in terms of sales, according to Bonobos' co-president and chief merchandising officer, Brad Andrews.
Bonobos is becoming more inclusive.
The Walmart-owned men's clothing retailer has developed and launched larger, extended sizes for its most popular products. But Bonobos didn't just add extra fabric to its classic fits.
See the rest of the story at Business Insider
NOW WATCH: How Publishers Clearing House makes $1 billion a year
See Also:
- Your opinion is important – Join BI Insiders program
- Trump reportedly exploded at his ex-lawyer after he heard Mueller was looking into his relationship with Deutsche Bank: 'This is bulls---!'
- I woke up at 4:30 a.m. for a week like a Navy SEAL
SEE ALSO: Walmart should buy these 3 startups to take on Amazon, according to Morgan Stanley
from Business Insider https://ift.tt/2MkQKmq
No comments:
Post a Comment