- Amazon has launched a new program that encourages some of its fulfillment-center employees to go on Twitter and talk about their experiences working there.
- These employees are called "FC Ambassadors," and spreading the word about working at Amazon is their full-time job, a company spokesperson said.
- Everything the employees say on Twitter is positive, sticking to a few talking points like bathroom breaks and compensation.
- The program is a sign that the company is taking steps to protect its reputation as it gets tarnished by media reports and tweets from high-profile figures like Sen. Bernie Sanders.
Amazon is trying harder than ever to combat its growing negative image.
The company now has a small army of "FC Ambassadors" saying nice things about the company online and engaging in dialogue with average Twitter users. The ambassadors are full-time employees, according to an Amazon spokesperson, and it is their job to share their experiences working at a fulfillment center.
See the rest of the story at Business Insider
NOW WATCH: How Columbia House sold 12 CDS for $1
See Also:
- Data from states shows thousands of Amazon employees are on food stamps
- Amazon quietly extended a program designed to help it sell more grocery items online
- Shoppers have a new attitude toward apps, and retailers are taking advantage
SEE ALSO: Amazon quietly extended a program designed to help it sell more grocery items online
from Business Insider https://ift.tt/2oaY3U0
No comments:
Post a Comment