- TechCrunch reports that Instagram is going to launch a dedicated vertical for long-form videos from creators and publishers.
- It said the video plans are Instagram's take on Snapchat Discover — and it's far from the first time that the Facebook-owned service has copied Snapchat features.
- The videos could resemble those made by YouTube creators, ranging from five to 15 minutes in length and with reasonably high production values.
Instagram is reportedly planning to launch a new vertical dedicated to long-form video from content creators and publishers, in what could be seen as another Facebook landgrab on Snapchat.
Citing multiple anonymous sources, TechCrunch reported that Facebook-owned Instagram will this month unveil a new home for scripted shows, music videos, and more in 4K resolution. It said the vertical would by Instagram's take on Snapchat Discover.
See the rest of the story at Business Insider
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SEE ALSO: Instagram will reportedly launch a feature allowing users to post hour-long videos
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