- Amazon made history by swooping for Premier League TV rights in Britain this week.
- The company will show 20 games a season from 2019.
- TV insiders told Business Insider that the company is "putting a marker down" for the future.
- Amazon's deal could open up a whole new way of selling Premier League rights, and threaten the monopoly of traditional British broadcasters BT and Sky.
- The Premier League could open up Amazon Prime to a wider male demographic.
Amazon will make a bit of history next year when it becomes the first tech company to stream live Premier League matches in the UK — and industry insiders think it's just getting started.
Big name stars including Paul Pogba, Harry Kane, and Mohamed Salah will make their debut on Amazon from August 2019 onwards after the firm snapped up the rights to show 20 games a season for an undisclosed sum of money.
See the rest of the story at Business Insider
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SEE ALSO: Amazon just made history by buying rights to show live Premier League games
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