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Business Insider IntelligenceConsumers are finally starting to adopt smart home devices, with nearly 60% owning at least one device. This presents an opportunity for e-commerce companies to enter the smart home and encourage purchasing through the devices.
The smart speaker has become the face of the smart home in many ways, attracting the lion’s share of attention as companies look for ways to take advantage of the growing platform. But there’s a problem: Consumers aren’t using the smart speaker to actually buy products very often.
See the rest of the story at Business Insider
See Also:
- Amazon's Alexa crash on Christmas Day could dampen the trend of gifting smart devices
- T-Mobile is outpacing the rest of the Big Four US carriers on value, loyalty, and satisfaction — here's what consumers say is most important when selecting a mobile provider
- The FCC is giving carriers control over text messages
from Business Insider https://read.bi/2Rc9MBL
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